Internet Marketing

Extend the Reach of your Articles

Calling all editors, publishers, journalists and freelance writers. It is time to breathe more life into your copy. Turn your articles into living pieces that spark measurable debate and that allows you to engage with your readers mind and soul – we’re talking revolution.

As it was in the beginning

Publishers have for many years relied on letters to get feedback from their readers and although email has opened up this method of communication it is still time consuming and difficult to process with only a fraction of the received correspondence ever being used.

As well as being an overhead for the publisher, it can also be an unrewarding medium in terms of the amount of effort required and response that is received, just consider the number of letters that go unread and unpublished.

As it is now

With the Internet traditional methods of communications can be challenged and replaced or complemented with new methods of doing things. Now a mature technology, the Internet is no longer the preserve of geeks and nerds but a technology that has been embraced by the global population, the young and the old, that invites new ways of doing things. Newspapers, trade journals, magazines and ezines now have the opportunity to change the mental process.

When people read an article they often would like to comment, and historically this has required them to feel strongly enough to put pen to paper; or with the creation of the Internet send an email or write a comment. Emails make communication easier but it still takes time to craft an email and time for the majority, is what they haven’t got.

Although interesting a letters page or a list of comments are at best a snapshot of views or an endless unmanaged list of comments; a well crafted and well written letter on any given subject may hold the view of the minority, or the majority but due to the free text form it is difficult, or near impossible, to measure.

As it should be

Now consider the advantages of linking articles to online surveys where as a publisher you will have the ability to obtain valuable readership feedback in a form that can be easily measured. Just as important as you communicating with your readers is giving your readers a way to communicate with you where they know it will count.

Want an instant snapshot of opinion? How much did they like the article? Did the sentiments expressed in the article have the support of the audience or do the readers have a different view?

Now it is easy

Traditional printed surveys would have taken considerable effort to design, publish and collate, a process that was too long winded and justifiable only for the niche and important topics.

However, using a hosted survey site surveys and questionnaires can be created and published via the Internet by anyone who has a pulse. Professional looking questionnaires and surveys created in minutes make the perfect complement to articles that prompt opinion and debate.

The advantage over letters, e-mails and comments are that all the feedback is properly managed and measured and sites like Survey Galaxy will provide you with a real time poll that you can either keep to yourself or share with your readers.

It can be complementary

Linking articles to online surveys will extend the life of the article and involve your readers in the discussion in a way where they are confident that their opinion will be counted.

You think they would rather send an email? – no problem – include the facility within the survey and get the best of both worlds.

It’s fast, low cost, and easy to do; it will engage and empower the reader, provide excellent feedback and having established a dialogue you then have the opportunity to link to other related articles.

There is an opportunity to register your view of this article here:- Readership Feedback Survey

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Email Marketing The Right Way

One of the strongest tools in an Internet marketer’s arsenal is email – and with good reason. Making a long list of targeted prospects is a tremendous thing to have. Yet, many people stumble when looking to put together their lists because they don’t know how to begin. Just how does one go about getting people to opt-in?

The first thing to keep in mind is that people are getting more and more used to marketers asking them to fill in their name and email address. In the end, it’s simply not enough to merely put up your opt-in form and hope for the best. You really do need to “sell” the opt-in, and one of the most popular ways to do it is with an ethical “bribe” or giveaway. Put together a free downloadable report around your main subject and give it away to everyone that fills in their name and email address. This is a great way to persuade them to take the time to fill in your opt-in form.

Your bribe doesn’t have to be a report. It can be a video, an audio interview with someone respected in your industry, or maybe even exclusive access to some protected part of your website. Whatever it is, the key is to ensure that your giveaway brings good value to the user. This does two things:

1. The user will start to form trust with you, which means that promotions and recommendations are more likely to be accepted.
2. If the content is solid, there’s a big chance that the user will help you spread the word by telling their friends about it.

In many cases, this giveaway constitutes a first impression of sorts, and as we all know, a first impression is critical. So, make sure that your giveaway is quality and offers true value to your subscribers.

The second point may seem obvious, but you would be surprised how many people don’t do this. Be sure that your opt-in box is in a highly visible location above the fold. Above the fold is the portion of the screen that can be seen before having to scroll downwards. Studies show that people are more likely to notice your opt-in box if they don’t have to scroll down to see it. To make your opt-in box more visible, try a color that stands out from the rest of your website. You can even try to add arrows or other graphics to draw attention to the subscription box. Also, be sure to show the user your amazing giveaway for signing up.

Finally, in your opt-in box, always remember to summarize or point to your privacy policy. SPAM (or junk email) is a huge issue, and many people are turned off from email marketing in fear of having their email addresses distributed or sold.  In order to get people to opt-in, you need to be able to convince them that you are worthy of trust and that you will not share their email without express permission. By doing so, your opt-in rate will noticeably increase, so always try to alleviate the minds of your visitors.

As long as we have email, email marketing is not going away. By utilizing these methods, you too can start making a targeted list of subscribers that are responsive to your messages.

Email marketing works really well if you can make a list targeted around a money-making niche. Alex Goad, an expert of email and niche marketing, instructs you how it’s done with his potent Conquest Authority system. This program, originally dubbed Google Conquest, was introduced in December of 2008, and has been churning out cash for members behind closed doors. But on June 16th, Alex is swinging the doors open once again and accepting new members for a very limited time. Conquest Authority is akin to Google Conquest 2.0 – a comprehensive Internet marketing system for making huge profits online. Find out how to get involved with this Conquest Authority review and incredible Conquest Authority bonus offer.

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Five Strategies To Make Money With Private Label Resell Ebooks

I bet many Internet Marketers either have a bunch of Private Label Resell ebooks sitting on your computer or you have subscriptions to Private Label websites where they are available as part of your membership package. But how do you make money with them? Now that they’re out there in the public domain, the new wears off and it can be hard to keep finding easy ways to make money using these ebooks.

Below are proven ways you can make money with PLR ebooks.

Make your own CD or DVD and sell them on eBay. If you hurry on over to ebay right now, you’ll see a few CD’s full of hundreds of ebooks about any subject you can think of. Why couldn’t you do the same. Heck, you can even buy the ones on ebay, copy them (if they’re Private Label Resell), then add the ones from your list and resell them. You can also sell these on Craigslist and classified sites like Kijiji or U.S. Free Ads.

Find someone to rewrite them for you. If you’re good enough, you could do this yourself and get a website to sell the ebooks. Next, get out and sell your New ebook! Another strategy is to get traffic to the website and once it starts making a little bit of money, sell the rights to the ebook along with the website. Don’t overlook the niche of buyers who are looking to buy web sites that are already making money.

Give them away as bonuses. Internet marketers look for bonuses. It’s no secret that many times people buy a information product off the Internet because they want the bonus more than the product or service that is being sold. Use your Private Label Resell ebooks as bonuses to help sell your IM product and watch the sales rise.

Use these PLR ebooks to build up a huge email list. Offer your Private Label Resell ebooks free to your website visitors if they sign up to your newsletter. People like free stuff. This is one way that many of the how to money Guru’s build massive contact list. They just give really cool ebooks away in exchange for a name and email address! Now that you have a list of subscribers, you can promote offers to them via email.

Give them to everyone you can! How do you make money that way you ask? Place your affiliate links into the PLR ebooks. Just read through the ebook and anywhere you find a keyword or keyword phrase where you can put an affiliate link, do it! Excellent places to give these away are Forums, MySpace, Twitter, FaceBook and even on your website if you have one. Work several days a week giving away these ebooks and watch your income from affiliate commissions roll in!

How easy was that. I hope you implement these easy ways to your affiliate sales with ebooks. Don’t forget to stay focused and get as many of your Private Label ebooks into the hands of the general public!

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